Author: austinsolomon

Home Selling

Selling Your Home Could Cost More Than You Think

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Thinking about selling your home on your own? Here are a few things to consider when considering on selling alone or with an agent.

  1. Amount of Time

Depending on the market conditions, homes can be on the market for a few weeks to a few months before they sell. One thing to take into consideration is the amount of time needed to sell your home. There are many elements that happen before you sell your home. This includes the amount of time to:

  • Complete projects around the house
  • Research how to price your home competitively
  • Organize your marketing materials
  • Interact with buyer’s/buyer’s agents during the sale
  • Host open houses/showings (3 – 4 hours)
  • Negotiate terms of offers made
  • Set up closing

For many individuals working full time and for families busy with extracurricular activities around the clock, finding time to sell your home is often the largest challenge. Write down the amount of “free” time you have each week and compare that to the estimated amount of time needed to complete the steps above.

  1. Online Marketing

Many individuals who sell on their own post purchase a few yard signs to promote their sale. But is that really enough? Over 85% of home buyers start their search online and if you want to reach more than a few drives-bys, you will need an online marketing plan.

Digitally promoting your home is the direction most home sales are going. Many top agents have a unique listing package that includes virtual walk-throughs, custom home websites, social media promotion and optimized home listings on third-party sites.

Consider looking into digital marketing options like social media, Craigslist, Trulia, etc. when you’re listing your home online. Remember your online presence is one of the top ways to attract more buyers.

  1. Cost of Supplies

Outside of the amount of time needed to sell your home, there are also some costs up front that are often involved in selling your home.

  • Yard Signs – $150 – $200
  • Zillow, Trulia, Realtor Online Listing – $99/mo – $149/mo
  • Website/Online Lisiting – $250 – $350
  • Flyers/Promotional Hand-Out – $50 – $100

Total: Est. $675

  1. Knowledge of Real Estate Market

Each home is unique and on the same note, each home sale is unique as well. Because the process of selling a home is quite complex, it’s important to have an understanding before entering into a legal agreement. Real estate agents have an in-depth knowledge of the market, as well as their state requirements and laws. Certain laws are enacted to protect both the buyers and sellers during a transaction and failure to understand or comply with them may have costly repercussions down the road.

  1. Constant Communication with Buyer’s Agents

As the sole point of contact for your home sale, you can expect constant communication from buyer’s and buyer’s agents throughout the sale. This may consist of text messages, phone calls, emails, or in-person visits throughout all hours of the day. Although seemingly exciting to have interested buyers, the constant communication and negotiations often can be overwhelming and stressful.

Brought to you by:
Austin Solomon, Realtor | Coldwell Banker Action, Schofield, WI

Home Buyers, Home Tips, Inspection, Wausau, Wisconsin

Inspection Vs Appraisal – What’s the Difference?

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Inspections and Appraisals

A common question many buyers have when looking for their first home or fourteenth home is what is the difference between an inspection and an appraisal. The answer is pretty simple, yet it’s easy to get the two confused. Here’s a quick summary of the purpose of both the inspection and appraisal.


An inspection is conducted by a state-licensed inspector, who typically spends 2 – 5 hours observing the condition of a home and formalizes the results in an inspection report. An inspection often includes a thorough analysis of the home’s condition including cosmetic blemishes and sub-surface concerns. This may include highlighting plumbing, electrical, foundation, roof, mold, and other overlooked concerns to the buyers attention. Although most inspectors are not specialized contractors, they often can identify when a concern should be further assessed by a specialized contractor, or if it is simply a cosmetic concern.

It is common for an inspector to conduct the entire inspection and then invite the buyers to the last 30-minute summary to review the findings. After reviewing the results, the inspector formalizes the information into a report that can be as short as a 1-5 pages or a short book of 50-60 pages.

The older the home is, likely, the longer the inspection report will be. As a buyer, it’s important to understand the inspector’s goal is to help educate you on the condition of the home, but not everything in the inspection report may require remediation. Talk the inspection report over with your Realtor to come up with the best strategy.


On the other hand, an appraisal is a third-party assessment of the home’s value. In most situations we hear the word ‘appraisal’ from our lenders / banks as it’s often a requirement for obtaining a loan. This assessment is conducted by an appraiser, who is an independent, state-specific licensed contractor.

An appraiser’s role is to determine a value evaluation of the home based on the home’s condition and comparing that to recently sold homes and currently available homes in the area. From here, the appraiser proposes a value and supporting summary of their findings in an appraisal report.

From a lender’s perspective, a third-party appraisal ensures they are making a solid loan on a home that is worth what the buyers are paying. In the event of a foreclosure, the lender can recover the amount of money loaned against the property.

From a buyer’s perspective, an appraisal gives them another value to validate the purchase price of the home. Although it does provide some information about the condition of the home, an appraisal is not often used to determine the condition details of a home. Similar to a comparative market analysis, an appraisal value can change over the years, as much of the data supporting the home’s value is based on variable market conditions.


Overall, both the inspection and appraisal are helpful in a real estate transaction. Although the nature of each home sale or purchase is vastly different, it’s best to partner with an experienced, local agent who can help you navigate each of the steps along the way.

This article was brought to you by:

Austin Solomon, Coldwell Banker Action (715) 212-4693
Schofield, WI
October 25, 2018

Coldwell Banker Action, Wausau, Wisconsin

Coldwell Banker – 30 Under 30 Award

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(SCHOFIELD, WI, September 2018 ) – Coldwell Banker Real Estate LLC has announced that Austin Solomon, 2017 Top Sales Agent, from Coldwell Banker Action in Schofield, WI was named to the Coldwell Banker 30 Under 30 list for the second consecutive year. This prestigious list encompasses the top young real estate professionals among the nearly 88,000 Coldwell Banker professionals working in 49 countries around the world.

Solomon, 21, was honored for completing 117 transactions in 2017 and bringing
in more than $16.6 million in home sales volume. His passion for real estate and
outpouring of client satisfaction earned him national recognition as he received
the 2017 International President’s Premier Award and 2017 Salesperson of the Year
Award. His use of the industry’s top technology resources, paired with his growth
mindset and development through Coldwell Banker’s training have equipped him
with the skills to provide the best real estate service in Central Wisconsin.
Solomon’s journey began when he started a lawn care business at the age of 15.
He quickly grew the business during high school and into his college years. After
his first semester of college, Solomon decided to start a new venture as a
Realtor. Today, nearly three years later, Solomon is one of the top Realtors in
Central Wisconsin. Solomon is thankful to be a part of a great community and
have a great support system around him.

The Coldwell Banker organization will honor Austin Solomon at their
international Generation Blue Experience in Las Vegas, Nevada from Oct. 2019.
“Austin has brought such passion and commitment to Coldwell Banker Action
since joining the company in 2016,” said Rob Rybarczyk, President of Coldwell
Banker Action. “He has played an instrumental role in the success of our
company. We can’t think of anyone more deserving of this award in the
Central Wisconsin community.”

“It’s incredible to see how many talented professionals represent Coldwell
Banker today, and the 30 young professionals being honored here are no
exception,” said Charlie Young, president and chief executive officer of
Coldwell Banker Real Estate LLC. “These honorees are paving the way for the
future of the real estate industry with their commitment and passion to deliver
impressive results for their communities. Their entrepreneurial spirits have
encouraged forward thinking and significant achievements for long-term success.”

Article shared from the Wausau Chamber of Commerce website –

Homes for Sale, Rosholt, WI

Just Listed – 4612 Woodland Rd, Rosholt

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Peaceful and private setting on a 1.09 acres – country feel w / mature trees, landscaping, raised garden beds, covered front porch, nicely set back from the road. Tons of updates: kitchen w / oak cabinets & new flooring (2018), included appliances, bright living room w / vaulted ceiling, laminate flooring & new patio door, main level bedroom w / laminate wood flooring & ceiling fan, main level laundry & full bath w / updated tile, 2-car insulated garage w / electric heater, updated windows!

The front deck was redone with ½ new boards, sanded and restained (2017), newer roof (2012) and conventional septic system (2010), owned 1000 gallon LP tank (seller typically filled once a year in the fall), Feldco windows updated in living room, kitchen, bathroom and upper level bedroom (2017), Groshek Heating & Cooling installed a new furnace & A/C unit in 2017, updated 100 AMP electrical panel (2016) and added electric heater to the attached garage. Left facing garage window replacement provided in the garage is included. Plus enjoy additional space with the garden shed for your outdoor storage needs. Exceptional location just 5 miles from downtown Rosholt and a short commute to both the Wausau or Stevens Point area.

Contact Austin Solomon (715)212-4693 | Listed by Coldwell Banker Action.

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Duplexes, Homes for Sale, Schofield, Wisconsin

Investment Opportunity – 536-538 Ross Ave in Schofield

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Great investment duplex opportunity! Well-maintained duplex, each side offers 2 beds, 1.5 baths, spacious kitchen / dinette space w / patio door, living room w / second patio door to backyard, main level laundry & half bath, upper level bedrooms and full bath, each with a 2-car garage stall. Updates include newer garage doors (2015), new through the wall air conditioners (2016), roof (2008). Exceptional opportunity for an owner-occupied duplex or great investment!

Each unit includes the appliances: refrigerator, range, and dishwasher. Unit 538 offers a new range and refrigerator, new hardwood floor and fresh ceiling to floor paint (2018). Great location close to parks, located in the D.C. Everest School District, near Weston Elementary, the Eau Claire River, Target and other Schofield restaurants and retail.

Contact Austin Solomon (715) 212-4693 | Listed by Coldwell Banker Action.

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